The American Heart Association released a new promotional video for Hands-Only CPR yesterday. It has the cast of Rules of Engagement sitting in their usual diner talking about CPR and CPR training.
I want to like it, but I don't.
This is just a public service announcement talking about how important it is to learn CPR. It isn't really funny. It has a polished look and I love Rules of Engagement, but the writing of this video doesn't sound like their normal banter. It's all wrong. The only thing funny is when Timmy comes in at the end, but I won't ruin it for you. The cast doesn't actually show you Hands-Only CPR; an animated segment at the end is the teaching part of the video.
There have been some really clever videos promoting CPR and CPR Training. One of the most popular blogs I ever wrote was one covering a sexy CPR video using lingerie models. I'm not so sure the poster was promoting CPR as much as selling lingerie, but whatever. That video is for traditional CPR rather than Hands-Only CPR. AHA might have learned something from that idea because it now has a section where you can choose the body you'd like to put your hands on.
My current favorite CPR video is The Undeading produced by the Heart and Stroke Foundation of Canada. It's timely for October and I laughed out loud at the end.
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